@Emil,
Emil;99164 wrote:I think you misinterpreted him. I suppose that what he meant is that what is generally judged to be attractive is relative to the society that one lives in. In other words: There is no non-relative standard.
Though this appears to be false. Much research has been done and natural tendencies have been found. See
Wikipedia on Physical Attractiveness.
No, that's basically how I interpreted it, though more generally; that he was saying our beliefs are dictated by society. This can be somewhat true, but is not always the case, and certainly his absolutist type statement as such is giving too much credit to 'nurture' and not enough to 'nature'.
And as you point out, particularly when it comes to physical attraction, society has even less to do with it, as any popular societal 'belief' about rules of attraction is not so important as the underlying evolved instincts that drive attraction and reproduction. This is not to say that the two cannot coincide, but they often do not. For instance, not too long ago it really was seen as more 'attractive' in popular european culture to be 'fat', or certainly not skinny. It was indicative of good health and monetary wealth at the time. I suppose now that food is so cheap and that overweight people much more common, this no longer holds as it used to.